Toms Shoes 10k in 2010

Active Ride Shop is making a commitment to Toms Shoes to sell 10,000 pairs of Toms Shoes in 2010 throughout our 21 stores and other fundraisers. Our neighbors and good friends at the Evocal art gallery at The Camp in Costa Mesa, CA played host for the campaign launch rally/party. Their artist customized Toms, executed live murals and displayed the groups gnarly collection of earthy masterworks. Guests enjoyed performances from Wes Rodgers and Pawn Shop Kings. Great people and good times for a righteous cause! Learn more here.

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Frijoles Blancos Films is a video journal by Active’s TM Corey Cady (aka Frijoles Blancos) or “The White Beans”. He’s a skateboarding luchador who enjoys cute little things! At times he is a “Rudos”, but for the most part, he likes to consider himself a “Tecnicos”. He wears his heroes masks of old and often eats a ton of protein to keep his girlish light heavy weight frame intact! His inspirations are Woody Allen Films, Arnold (70’s), Leigh Bowery, Tommy Guerrero, Antony & the Johnsons, chicken breasts and Tamarindo Jarritos! Frijoles Blancos’ goal is to one day be worthy to dawn his own mask and not to be called, “Nacho” everywhere he goes… One day!!