Recap photos from the night we went out to the sold out Maxo Kream show with special guest, Fredo Santana. We had one of the fanciest steak dinners I’ve ever had thanks to our friends at DC right before. What a night. Thanks to Masked Gorilla & DC!
The girls tore up Mammoth Mountain this past weekend at Roxy’s 5th annual Chicken Jam Competition. Janna Weatherby showcased her skills making her win first place for the Chicken Jam Slopestyle competition and boy did she take home some prizes! Janna received a $15,000 prize purse and $1,500 from Zumiez for her Rock-to-Fakie which won her the best trick award. Janna wasn’t the only one going home empty handed. Kelly Clark took home the gold for Roxy’s Chicken Jam Superpipe competition. This is the second time that Kelly Clark has won gold for this competition! Kelly took home an amazing $15,000 prize purse for showing the world her amazing frontside air, front 720 Lein, backside 540 mute, and a cab 720. This was a great event to show that women too can rock out the mountain! Check out more results on Roxy’s website!
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Don’t miss out on Roxy’s 5th Annual Chicken Jam! The all girls Slopestyle and Superpipe competition begins March 27th and goes through March 29, 2009 at Mammoth Moutain! Winner of the competition takes home a $50,000 prize purse! We must not forgot about our mascots! The Roxy Superpipe Mascot Competion will also be held during this weekend at Mammoth Mountain. Get in your favorite mascot outfit and ride the slopes! First place winner wins $3,000, 2nd place takes home $2,000, and 3rd place wins $1,000! After the competition on Saturday, March 28, 2009, sit back and relax to a free all aged concert presenting Cold War Kids and Santogold! The concert begins at 7pm at Mammoth Village. It will definitely be a funfilled weekend!
Active Rideshop women recently held an online contest called Win It While It’s Hot. Contestants entered to win online and one girl won each week, for 4 weeks. The brands that helped us out were Roxy, Hurley, Stussy and Ezekiel. The winners for each week received a prize package filled with Active product as well as product from the brand of that week. Congratulations to our winners: Denice Pagano for Roxy, Laura Ramirez for Hurley, Allison P. for Stussy and Alicia Gaddes for Ezekiel. Don’t miss out on getting awesome product from Active and keep your eyes peeled for more contests in the future! Click more to see one of our winners! Continue reading Win It While It’s Hot Results!
Ladies, here’s your chance to win big for the entire month of July! Every week we are selecting winners to win packages from Stussy, ROXY, Hurley and Ezekiel! Make sure you enter and good luck!
On May 16th 50 of the Active Shop Ladies invaded the corporate office for our First Semi-Annual Shop Talk Event. Four of our top Vendors; Hurley, Roxy, Billabong, RVCA and Element pre-lined the Holiday ’08 Collections for the girls to choose their favorite styles and give their overall feedback. Each attendee was asked to fill out a Buyer’s Guide for each Vendor Line they saw, which will help the Purchasing, Marketing and Private Label Departments to narrow in on who are customer is and what she wants. The 50 Ladies were divided into three Teams, The Fashion Team, The Style Team and the Icon Team. Each vendor gave three consecutive presentations so all three Teams could view the line separately, while earning points for their team by answering questions. Elsie and Brandi our Women’s Buyers covered Sales and Strategies alongside Lauren, our designer who covered the Active Women’s Fall and Holiday lines. Foam Magazine also spoke about the Upcoming Launch of the New Direction and Look of the Magazine and the girls were able to ask question regarding Fashion, Art, Music and Careers. To tie the entire event together we had a Style It Walk Off between the three teams. The girls were given 15 minutes to put three looks together that represent the Active Girls while incorporating a piece from each Vendor’s Holiday Line. Although the competition was stiff the Winner by far was the Fashion Team! The final count was Fashion Team: 46, Icon Team: 43 and the Style Team: 36. Overall the event was a huge success and we appreciate all the Girls coming out!
On December 9th, Active hosted an exclusive ladies event at 22 locations from San Diego to Los Angeles to enjoy an evening of great shopping, holiday sweets and free giveaways from Active, Matix, Element and more. Active Long Beach, Active San Dimas and Active Temecula gave away a Paul Frank Bike for the Grand Prize of the night. Tom’s was kind enough to come down to the Long Beach location to set up a decorating station for all the Active employees and customers to paint and custom design their own Tom’s shoes. The Element Eden Advocates, Brooke Reidt and Mataji Booker met up with Tom’s artitst, Erik Benjamins to help design some prize winning shoes which were raffled off at the end of the night. Each store raffled off a Gift Basket valued at over $500 with product from WESC, DVS, Roxy, Stussy and more. Tees and gift bags with Active product and Magazines from Seventeen and Damsel were given to the first 25 Ladies to make a purchase. The night was a huge success and we thank all of our Vendors and Customers for joining the Christmas Festivities.