ABC Hat Co is a new offering from Andrew Reynolds, Marc Johnson, and Atiba Jefferson. These legends have finally created hats that are as comfortable as they are aesthetically pleasing. ABC has a lot of heavy hitters repping their hats so you know they must be good! We are proud to now be carrying this rad brand.
When the conversation came up about creating a capsule, Andrew was surprised to learn that the slate was clean; he could create and curate anything he wanted for the collection.
A ton of raging Emerica fans rolled up to Active Chino Hills to meet their favorite team riders. A solid turn out at the shop. The demo was even more intense. Right when we rolled up to Ayala Park, non stop shredding was going on. The park was packed with many onlookers watching the Emerica team shred. It was almost hard to keep track of what every rider was doing as tricks were unpredictable at some times.
Curated by Patrick O’Dell, this photo show featured never before seen Polaroid shots & 35mm prints from Andrew Reynolds‘ collection at Known Gallery presented by Altamont.
Here are some photos from that night.
Once again, the Emerica team came, saw, and not only conquered the Active Park, but tore it up into pieces (figuratively). When we talk about demos here, we mean pure destruction, a demolition; or one might say, “Demolición“. With names like, Andrew Reynolds, Bryan Herman, Leo Romero, Jeremy Leabres, Justin Figueroa, Jerry Hsu, lest not we forget the legend of Heath Kirchart, here in the building, you’re bound for a real treat. Anyone that was there that day left with their minds blown, like they just seen Made In Emerica Chapter 1 or This is Skateboarding, Stay Gold, etc. So for this piece, we gotta add the Emerica filter, “green is fo’ tha money and gold is fo’ the honey!!!”
Previewed the new Emerica Reynolds at The Berrics last Monday. The shoe is available now at Active Ride Shop!
Remember Dave? He won the Watch & Learn w/ Andrew Reynolds contest last September and we finally got the chance to fly him out from his native homeland, Florida. We picked him & homegirl up at the airport today to show them the California life.
Via tailgate Andrew Reynolds asks Active Pro, Brian “Slash” Hansen the hard hitting questions about beards, weed, and instagram in this 5 and 5 for Independent Trucks and Strange Notes. Featuring Active Pro Figgy bonus footy.
On 4/20, we met up with Active Pro, Brian “Slash” Hansen at Garvanza Park to help him pick a winner for the Keeper Contest we had going on our Instagram along with Birthday Boy Figgy, The Boss, & Jeremy Adams from The Skateboard Mag.