Remember back in July when we asked who wanted to be in Ellington's next ad? Well, check it out…
It was rad watching this ad come together. We were supposed to shoot it at Hollywood High, but their security kicked us out before we even went in the school. Atiba, Erik, Chad the art director for Active, and Shane decided to move it to Hollywood Blvd, and have all the kids walk behind Erik while he skates down the street, or while he's walking holding his board.
So we all mobbed over to Hollywood Blvd. with about 25 kids. The “normal” people had no idea what was going on, the tourists were taking pictures and filming us. The rest is history, so check the video, and you should be seeing the ad any day now if you haven't already. The same photo was also used in the Active Pre-Holiday 2007 Catalog online now.
Video by Daniel Haney